Click Add new author. log in page. Creating a “Contact” page It establishes you as a serious professional. Quality can be a squishy term; much depends on what your audience or readership considers “quality” or what kind of content is engaging to them. If that’s beyond your capabilities right now, trust me, someone in your orbit will be able to show you how to do this. For writers who aren’t yet known, it will be hard (if not impossible) to interest other people in the details of your personal life, unless you’re a superlative writer. For instance, notice the extension to my webpage URL, which takes you to my How to Write a Book guide: People who enjoy a blog like to get in touch with the writer and say so. … Before you start, consider the following. When you create a post, your name appears as the default option in the Author drop-down menu in blog post settings.There are two ways to add an author: 1. Now that you have your own blog, you get to make … There is less and less spoken about the importance of an author website. You may have to do some work in coming up with an angle or voice that stands out. Another complication: “Blogging” has become a somewhat dated term. Jane Friedman (@JaneFriedman) has 20 years of experience in the publishing industry, with expertise in digital media strategy for authors and publishers. After they accept the invitation, their name appears in the drop-down menu. If even the idea of “hosting” a site sounds foreign to you (it did to me at first too), think of the Internet as an apartment complex. Remember: this is your website. Choosing a hosting company Presumably, readers will enjoy knowing more about the context and ideas that affect your writing and being involved in your future work. Or you may despise the idea of involving readers in your work. This post will delve into what it means to blog successfully and in a meaningful way for an author’s long-term platform and book marketing efforts. Our editors have compiled a list of author blogs that they believe are truly outstanding. You’ve taken a huge step today. Make sure your bio includes something that is unique about … Through other websites that link to you? Whenever you make an appearance on another site, always promote the interview on your own social networks and create a permanent link to it from your own website. Share links – Make it easy for people to share your blog … After you pick your theme, you'll be taken to the page below. To add contributors, invite them to your site. After a few years, it’s tough to keep things fresh and interesting. There are two types of consistency: frequency and subject matter. These landlords are called hosting companies, so you rent your online space from them. And once you’re a published author, this is where readers of your book can connect with you. For clarity: I define “blogging” as publishing material to a site that you own and control—usually your author website. Don’t get wordy. Pretty much anyone under 30 will be computer literate and can help you quickly master this. Or not. Bluehost has supported WordPress for over 10 years and has in-house WordPress experts, if you ever have a question about it. Nonfiction writers and experts have it easy: their subject matter lends itself to blogging, especially if they’re teaching workshops or regularly interacting with their target readers. With nonfiction authors, the opposite is the case: blogging can help build a platform that leads to a book deal. For unpublished novelists, this approach is challenging since people aren’t familiar with your work and may not care about your process (yet). Unfortunately, authors have trouble staying focused and disciplined on one topic or subject matter, often because they get bored or they think readers will get bored. Such series also offer you an excellent way to build your network and community relationships, which has a way of paying off in the long run. Your blog posts will then live elsewhere on your website, on whatever page you designate (most people create a page called “Blog”). If people saw only your post headline (e.g., on Twitter), would they feel compelled to click on it? To get a large readership will require a unique angle or spin—although this is true of any blogging effort. That takes you to a page where you can select your plan from four options: Note: Bluehost requires at least a one-year payment, which is how they can remain so affordable. If it does its job, the cornerstone piece will bring a steady stream of new readers over a period of weeks and months, some of whom will become loyal followers. However, you’ll be doing a good job with your SEO if: If your site is self-hosted, then you should have Google Analytics installed. This isn’t necessarily through any fault of your own; there’s an incredible amount of noise around us, and enormous demands on everybody’s attention. Don’t just make your blog about writing. This is one of the best benefits of an author website, because it’s what publishers and agents look for in potential authors. For example, the best of my blog content is condensed into a book, Publishing 101. Make sure every sentence really needs to be there. Note from Jane: This post was first published in 2012. This could also involve regular posting of specific media, such as photos or videos. Their longer term plans will save you money for two reasons: If you’re new to this and envision one website, Basic should be all you need. Imagine enjoying your very own great-looking site, bearing the .com name you choose (Hint: it should always be your name). Tell of your previous projects, and add links (clickable web addresses) to them. Period. If you haven't already, here's how to join the Goodreads Author Program.Once your application is approved, you can visit your Author Dashboard to edit your blog. People know this is your site, so I think it would be weird to refer to yourself in the third-person. Is Your Writer’s Block Really Writer’s Indecision? Some blogs have such a minimal design that it’s difficult to see the bigger picture of what the blog offers. So, for example, if you have an author website on SquareSpace, then start your blog there; don’t start one over at WordPress or Blogspot. Meanwhile, I’ll list the steps if you’d like to try it on your own. If you’re interested in blogging, but worry about the time commitment, then consider creating a multi-contributor blog, where several authors in the same genre (or targeting similar … Bluehost tries to upsell a few things here. Frequency: To gain any kind of momentum, you should commit to 2-4 posts a week. I’ll get to those specifics a bit later. Key benefits: For most writers, it feels natural to discuss the things that influence their work, and you will likely uncover and engage your most important fans. I don’t recommend your home address for such a public venue. Initially, you’ll have no shortage of ideas, and your first readers will share your insightful advice on social media and help you build a traffic base. If your book is strongly regional, create an insider’s guide or travel guide to that particular region. It Finally Found a Publisher. Novelist DiAnn Mills uses Expect an adventure. Her book for creative writers, The Business of Being a Writer (University of Chicago Press), received a starred review from Library Journal. Key benefits: You’ll likely be intimately aware of your readership’s needs and can quickly come up with content that interests them. Remember brevity and professionalism, but be sure you include what visitors—including agents and publishers—would want to see. You’ll find more very effective examples there, which should give you some powerful ideas for your own. Step 4: Add a description of your writing. Visit site.”. After Google Analytics has collected at least 1 month of data, take a look at the following: By knowing the answers to these questions, you can better decide which social media networks are worth your investment of time and energy (at least as far as blog promotion is concerned), who else on the web might be a good partner for you (who is sending you traffic and why? Step 2: Click the blue “Create Menu” button. This will be that first page visitors see at your site—the welcome or landing page. If you can do this in a helpful way, it’s a win for you, for your readers, and for the sites you send traffic to. Using Amazon Author Central and creating an Author page can make a big difference in your book sales. The first thing that ought to pop up is your author website. Remember, this is where you show a good photo of yourself and tell a bit about yourself. Next we’ll edit the “Contact Us” page. Box, etc. One departure I would make from the example below is to urge you to write in the first-person. Click the “Dashboard” link on the left side of your screen. Picking a domain name Cover template – Make additional changes to the page template such as the … The average author does not benefit much from blogging. This will be a strange way to begin a guide to blogging, but I want to save you time, trouble, and heartache. Chris Guillebeau is well-known for 279 Days to Overnight Success that drew thousands (if not millions) to learn about his blog and his message. You think about how readers would search for your content, and incorporate those search keywords into your post headline, post subheads, and more. You can write about the research, news stories, or current events that play a role in the construction of your books or other work. Either way, you can display a list of authors in … When the sub-menu pops up on the right, scroll down and click “Menus.”. Maybe you’ve already done this, unaware of a vastly superior option. This site uses Akismet to reduce spam. The better you know your audience, the better your posts will be. Click “Pages” on the left sidebar. (function(){var w=window;var ic=w.Intercom;if(typeof ic==="function"){ic('reattach_activator');ic('update',intercomSettings);}else{var d=document;var i=function(){i.c(arguments)};i.q=[];i.c=function(args){i.q.push(args)};w.Intercom=i;function l(){var s=d.createElement('script');s.type='text/javascript';s.async=true;s.src='';var x=d.getElementsByTagName('script')[0];x.parentNode.insertBefore(s,x);}if(w.attachEvent){w.attachEvent('onload',l);}else{w.addEventListener('load',l,false);}}})(), © 2021 - Jerry Jenkins | Proven Writing Tips | All rights reserved |, How to Create an Author Website in the Next Hour…And Why You Need To. Hook, grab and hold. In fact, you’d be hard-pressed to Google any published author’s name and not find their website with a custom domain name (usually, like mine, their own name). Jane speaks regularly at conferences and industry events such as BookExpo America, Digital Book World, and the AWP Conference, and has served on panels with the National Endowment for the Arts and the Creative Work Fund. Take it from me: There’s no need to blog … You get better at it the more you do it, but I see many authors give up before they’ve put in enough hours to understand the medium. This is the best option for anyone writing and publishing nonfiction. Nor should you feel like it’s a burden to come up with ideas; ideally, your problem is too many ideas. How to Create a Simple Writer Blog Writing is hard work. Regardless what you say about yourself and your work when pitching agents and publishers, one of the first things they do—sometimes even before reading the rest of your proposal—is to conduct an Internet search for your name. The landlord does. In the audio and transcript, he outlines tips for blogging and also how to make money from your blog, and why writers have a real advantage as bloggers. This model is ideal for unpublished novelists, memoirists, and poets. (Example: Mine is “New York Times Bestselling Novelist & Biographer.”) Jean Oram has a great post on creating author taglines. People who enjoy a blog like to get in touch with the writer and say … The tenants simply rent. You’re looking to include something that immediately identifies what you’re about. Remember: this is, I recommend Bluehost as your hosting company, Whenever you guest or appear on other websites, that’s an opportunity to have multiple links back to your own site and social network accounts. If you can approach blogging because it kind of does sound like fun, then let’s spark your imagination as to what you might blog about. Then you have to revise it, workshop it, revise it some more, write a query letter, do query research, … If you’re a nonfiction writer, then this probably comes naturally: Put together a 101 guide, FAQ, or tutorial related to your topic or expertise—something people often ask you about. I think it’s always worth getting a custom header for a new blog. After that, you’ll be taken to a page where you can pick your website’s theme. Create a landing page for contributor information- like this one. The list ties in with the article, "The Author's Dilemma: To Blog or Not to Blog… If you approach blogging as something “lesser than” your book writing or published writing, you’re more likely to fail at it. Such writers probably know off the top of their head the questions that get asked most frequently, the topics that are most popular, and the problems that surface again and again. Step 1: Change the title of the page to “Contact” or “Contact Me”—because there is no “us” if it’s just you. Here’s my step-by-step guide to hosting your own website or blog, which doesn’t take longer than 10-15 minutes. Amazon Author Central allows you to customize your Author Page on Amazon, so readers can see who you are, what kinds of books you write, and — most importantly — why they should buy them! It’s well-supported, continually developed, and runs about 20% of all websites today. After you click the “Update” button, click “Pages” in the sidebar on the left side of the screen. Q&As or interviews with people in the community (usually authors). Click the blue “Log In” button and enter your email and password on the next screen. The last section on this page is “payment information.” Enter yours, click the checkbox next to “I have read and agree to…,” and click the green “submit” button. The best bloggers have rarely been told to go do it. A meaningful guest post means pitching sites that have a bigger audience than you, but they should also have a readership that’s a good match for your work. Then you will be taken to a “Welcome to Bluehost” page to create a password. Learn more. Cornerstone content often is a comprehensive, definitive piece that tackles a frequently asked question, issue, or problem—or features a very popular author or thing in popular culture that is searched for often. A handsome, compelling site can put you ahead of the pack by giving you: Just like dressing your best for a job interview, your professional-looking website puts your best foot forward. I’ve been a satisfied customer, and they provide a fantastic service for authors. To add a new blog author: In your HubSpot account, navigate to Marketing > Website > Blog. Your author website becomes your home base, as if you had a corporate headquarters. This is the main reason the phenomenon of blogging came to be so popular. It took me 18 months to find the right angle—to realize I do best when I focus on business advice and digital media topics for authors. Search this expansive list for a theme that feels just right to you. 6. (This is also referred to as a permalink in WordPress.). It should serve you well for years, but if you tire of it or see things you want to change, you can download a new theme or adjust the one you have, using the instructions above. Start reading and sharing their content, and comment at their blog. Click "Start Building. How to Find The Time to Blog … It’s where agents, publishers, readers, and fans can learn about your work, put a face to your name, and contact you. Best platform to use is whatever you use for your writing and publishing community, weekly round-ups! So identify the other key people already blogging in your work may enjoy the intimacy ( some. That comment on what ’ s well-supported, continually developed, and it will now see a new!... 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